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Local Marketing

Getting your Contracting Business on Google Maps

 
How is it that some Contractors get listed on Google Maps and you don’t?
It’s a common question. How can I get my Local Contracting Business on Google Maps? You probably know that Google uses it’s Maps product to display some Local results closest to where you are as well as the paid and organic results.

You have probably […]

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By |May 22nd, 2017|Local Marketing, Uncategorized|0 Comments

Why bother Blogging?

Why Bother Blogging? – Whats the Purpose?
 

 

Let’s be honest. Do you think anyone is going to read your M&E, HVAC or FM website blog so they can learn about your specialist M&E equipment HVAC installations or Facilities Maintenance services? Do they have a ready made list of technical questions they want answering before they are ready to […]

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By |February 21st, 2017|Local Marketing|0 Comments

You MUST Get Customer Reviews

 

My Dad used to get a local Plumber to fix any water leaks that he couldn’t do himself, and finding (a plumber) that was any good was all done by word of mouth recommendation. Whilst this still happens to some extent most people now turn to Google to check tradespeople for their ability to the […]

By |October 4th, 2016|Local Marketing|2 Comments

Web Marketing or Traditional ads?

 

 

There is a lot to be said for the leaps and bounds made by Internet marketers and how they have helped Home Service Businesses grow. Potential Customers can now check out service providers like never before. Put simply if someone has an idea for an improvement, Google it and you’ll get an answer – all in no time at […]

By |March 24th, 2016|Local Marketing, Sales Tips & Advice|0 Comments

Local Contractor Reviews

Do you remember the days (not so long ago) when you needed someone to fix something in your home or Business?

We all used to have the big fat Yellow Pages and the not so fat smaller competitor Thomson Local and we would thumb through the pages of plumbers adverts – or whatever tradesman you needed to […]

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By |March 8th, 2016|Local Marketing, Sales Tips & Advice|0 Comments

Your Potential Customers don’t believe you

Customer reviews have been increasingly used – especially by consumers and businesses to evaluate you and your business as suitable and trustworthy to work in their homes or business. However many businesses make some simple mistakes. More concerning are the number of HVAC and related business that have no review or testimonial strategy at all

Do […]

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By |January 28th, 2016|Local Marketing, Sales Lead Generation|0 Comments

Facebook trials new Professional Services section

New Service helps to find high-rated businesses with reviews too

We have just heard about a new service that Facebook has not officially been launched yet, but looks like it’s coming. It’s a bit under the radar at the moment but looks like it’s on trial in the US. It’s called “Facebook Professional Services” , where […]

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By |January 28th, 2016|Local Marketing, Social Media|0 Comments

Getting Customer Reviews

 

 
Getting Customer Reviews
If you are a local Contractor that deals with Businesses and Home owners in particular,then you probably appreciate that getting customer reviews is absolutely vital to your Business success.

Put yourself in your customers shoes. Would you want someone (that you found on Google) turning up at your home to do some work that […]

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By |January 28th, 2016|Local Marketing, Sales Lead Generation|0 Comments

Rubbish Website Content

 

There’s nothing worse than a contractors website that has very poor or basic content (The words written on each web page). In fact what doesn’t help either is that many contractors websites are very basic with only a few pages i.e. (Home, About, Services, Contact)

Often the “Content” to fill up these pages is provided by […]

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By |January 28th, 2016|Content Marketing, Local Marketing|0 Comments

97% of consumers aged 18-34 read online reviews to judge a local business

Following on from BrightLocal’s recent 2015 study into Consumer Purchasing behaviour, they have carried out some further research into whether there is a major difference between older and younger people and what processes they follow before making a decision to buy.

The study is particularly relevant to our clients namely those trade Contractors who work locally […]

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By |January 28th, 2016|Local Marketing, Sales Tips & Advice|0 Comments